ABCBLOOMS PRIVACY STATEMENT – last updated February 8, 2020
OUR PRIVACY COMMITMENT
Thank you for visiting ABCblooms or ABCblooms.com (the “Site”), a website dedicated to providing direct flower purchases for retail florists. ABCblooms (the “Company,” “ABCblooms” “we,” “us” or “our”) is committed to respecting the privacy rights and concerns of all users of the Site or our mobile applications (collectively, the “Service”). As such, we have established and implemented this Privacy Statement to inform visitors to the Service of how we use and protect the information we collect through the Service. By visiting, browsing or otherwise using the Service, you consent to ABCblooms’ collection, use, storage, deletion, transfer to the United States, and disclosure of personal information relating to you as set forth in this Privacy Statement. This Privacy Statement is effective as of the date set forth above and covers our collection, use, and disclosure of information we collect through the Service.
This policy answers the following questions:
What information do we collect about you and how do we use it?
Will we share your personal information with third parties?
What choices do you have about the collection and use of your personal information?
What security measures do we take to safeguard your personal information?
WHAT INFORMATION DO WE COLLECT ABOUT YOU AND HOW DO WE USE IT?
TYPES OF INFORMATION WE COLLECT
Personal information means information that can be used to identify and contact you. Our Service may be browsed anonymously. If you do not browse anonymously, the Service may collect personal information from you including your email address, mailing address, date of birth, gender, browser cookies, credit card information, PayPal information, telephone number, and billing and shipping information. We also collect the third party flower recipients’ names, addresses, telephone numbers and email addresses that you provide to us.
We may collect personal information when you create an account on the Service; subscribe to our newsletter; participate in Service feedback, questionnaires, surveys, or contests; participate in forums and chat rooms; purchase a product through the Service, or receive customer or technical support.
HOW WE USE YOUR PERSONAL INFORMATION
We may use your personally identifiable information for all legal purposes, including to enhance or improve your experience, our Service, or our delivery services and to perform any other function that we believe in good faith is necessary to protect the security or proper functioning of our Service or delivery services.
ABCblooms may use your email address or other personally identifiable information to send you commercial or marketing messages including, without limitation, newsletters and email communications about our products or services, or those of our partners. We will also use your email address to contact you regarding any customer or technical support issues.
If you purchase goods or services through the Service, ABCblooms may need for you to provide certain financial information so that we may facilitate a payment transaction. As part of the payment system, ABCblooms or third parties performing sales processing services on our behalf will collect, store and use non-public personally identifiable information, such as your name, address, credit card number, phone number, and your e-mail address. In addition, the payment system will also collect information regarding the actual bill payment transaction, including the date and amount paid. ABCblooms will store and protect this information in the same manner that we store and protect other personal information.
DE-PERSONALIZING YOUR INFORMATION
We may make your personal information non-personally identifiable by either combining it with information about other users (aggregating your personal information with information about other users), or by removing characteristics (such as your name or email address) that make the information personally identifiable. This process is known as de-personalizing your information. You grant us a royalty-free, worldwide, perpetual, irrevocable and fully transferable right and license to use your personal information in connection with the creation and development of non-personally identifiable information and analytical and statistical analysis tools relating to the use of the customer data we collect on the Service (the “Analytical Data”). We are expressly authorized to make any commercial use of the Analytical Data, including without limitation, sharing the Analytical Data with third parties.
COOKIES AND OTHER TECHNICAL INFORMATION
“Cookies” are small bits of electronic information that a website sends to a visitor’s browser and are stored on the visitor’s hard drive. Like many websites, we employ cookies in certain areas of the Site to allow us to provide information to make your online experience more convenient and to enhance your experience with the Service. For example, when you return to the Site after logging in, cookies provide information so that the Site will remember who you are on subsequent visits, speeding up or enhancing your experience of the Service by, for instance, remembering your preferences. Cookies also prevent items placed in a shopping basket from disappearing by the time you checkout. Cookies are not spyware or adware and can’t deliver viruses or run programs on your computer. A user may configure his or her web browsers to accept or reject or delete the cookies, or notify the user when a cookie is being sent.
We may collect other technical information from users of the Service, including their IP address, browser type, domain names, mobile device information, and access times.
A tracking pixel is a transparent graphic image (usually 1-pixel x 1 pixel) that is placed on a web page and allows for the collection of information regarding the use of the web page that contains the tracking pixel. ABCblooms uses third-party ad servers to support tracking pixels and cookies.
Our Service might be using Google AdWords and Google Analytics to help us learn about who visits our site and what pages are being viewed.
SOCIAL MEDIA FEATURES
HOW WE WILL SHARE YOUR PERSONAL INFORMATION WITH THIRD PARTIES
We will share the personal information we collect from you under the following circumstances:
Protection of rights. ABCblooms will share personal information if we have a good faith belief that (1) access, use, preservation or disclosure of such information is reasonably necessary to satisfy any applicable law, regulation, legal process, such as a court order or subpoena, or a request by law enforcement or governmental authorities, (2) such action is necessary to detect, prevent, or otherwise address fraud, security or technical issues associated with the Service, or (3) such action is appropriate to protect the rights, property or safety of ABCblooms, its employees, clients, or users of the Service.
Asset transfers. If we become involved in a merger, acquisition or other transaction involving the sale of some or all of ABCblooms’ assets or a line of business, user information, including personal information collected from you through your use of the Service, could be included in the transferred assets. Should such an event occur, we will use reasonable means to notify you through a prominent notice on the Service. By sharing your personal information with ABCblooms, you are giving us consent to transfer your personal information to a third party in an asset transfer described here.
ADDITIONAL INFORMATION YOU SHOULD KNOW ABOUT THIRD PARTIES
Please be aware that we cannot control the activities of third parties to whom we provide data, and as such we cannot guarantee that they adhere to the same privacy and security procedures as ABCblooms.
WHAT CHOICES DO YOU HAVE ABOUT THE COLLECTION AND USE OF YOUR PERSONAL INFORMATION?
By using the Service, you consent to our collecting, using, and sharing it in accordance with this Privacy Statement.
CONTROL OF YOUR INFORMATION
ABCblooms allows you to control the way we use personally identifying information that we might obtain. At the time you provide personal information, we may give you the option of declining any future offers or information about new products, promotions, or services. In addition, many of the “mailings” we may send you, such as newsletters, have procedures within them to cancel the receipt of any future mailings.
HOW TO CORRECT OR DELETE YOUR DATA
Any individual who seeks access, or who seeks to correct, amend, or delete inaccurate data should direct his or her query to the following email address: info@ABCblooms.com, or by postal mail at:
ATTN: Data Request
1800 NW 89th Place
Doral, FL 33172
Please include your full name and email address associated with your account and a detailed description of your data request. In some cases, we may not be able to delete your personal information and will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
FLORIDA RESIDENTS: YOUR FLORIDA PRIVACY RIGHTS
Under Florida law, our customers that are Florida residents may request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. See the section above entitled “How We Will Share Your Personal Information With Third Parties” for more information. Furthermore, we give customers a mechanism to opt-out of having their personal information disclosed to third parties for their direct marketing purposes. If you are a Florida resident, you may opt-out of having your personal information shared with third parties and/or receiving information from ABCblooms (via email or postal mail) about new products, services, or promotions, by contacting us at info@ABCblooms.com or by postal mail at:
ATTN: Florida Privacy Request
1800 NW 89th Place
Doral, FL 33172
Please include your full name and email address associated with your account and a detailed description of your data request.
This Privacy Statement is governed by, and construed under, the laws of the United States of America and the laws of the State of Florida, excluding its choice of law provisions.
You agree that in the event, any dispute or claim arises out of or relating to this Privacy Statement, you and ABCblooms will attempt in good faith to negotiate a written resolution of the matter directly between the parties. You agree that if the matter remains unresolved for forty-five (45) days after notification (via certified mail or personal delivery) that a dispute exists, all parties shall join in mediation services in Miami, Florida with a mutually agreed mediator in an attempt to resolve the dispute. Should you file any arbitration claims, or any administrative or legal actions without first having attempted to resolve the matter by mediation, then you agree that you will not be entitled to recover attorneys’ fees, even if you would otherwise be entitled to them.
WHAT SECURITY MEASURES DO WE TAKE TO SAFEGUARD YOUR PERSONAL INFORMATION?
The personal information that you provide to us is stored on servers that are located in secured facilities and protected by protocols and procedures designed to ensure the security of such information. In addition, our employees and agents who have access to your personal information are trained in the maintenance and security of that information. However, no server, computer or communications network or system, or data transmission over the Internet or mobile network can be guaranteed to be 100% secure. As a result, while we strive to protect user information, we cannot guarantee or warrant the security of any information you transmit to us or through the Service and you acknowledge and agree that you provide such information and engage in such transmissions at your own risk. Once we receive a transmission from you, we will attempt to maintain its security on our systems.
NOTIFICATION OF CHANGES
This Privacy Statement may change from time to time and we will post all changes on the Site. You understand and agree that you will be deemed to have accepted the updated Privacy Statement if you use the Service after the updated Privacy Statement is posted on the Site. If at any point you do not agree to any portion of the Privacy Statement then in effect, you must immediately stop using the Service.
QUESTIONS? CONTACT US
If you have any questions about our privacy practices or this Privacy Statement, please contact us at info@ABCblooms.com.